Chicago, IL – Projection Signs

For businesses that are at street level and want to identify themselves, it’s pretty easy to just hang a sign on their front door.  Hanging a sign on the front door, in the front window, or even a sign on the awning are all great options, but they all have one flaw. Signs are in the Eye of the Beholder You can have a great, eye-catching sign on the front of your business, so for people to see it, they would have to be looking at your business directly. If they are walking along the sidewalk or driving past it on the road, they might not be...

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Chicago, IL – Banner Signs

There is a common phrase in business, as well as in life, that “you get what you pay for”. And this is, generally, pretty true. Choosing the cheapest option is often not the wisest decision, because what’s cheapest now can end up costing you more in the long run. But this is not to say that the more expensive option is always the better option. There are many times in life when an inexpensive product can do the job you need perfectly well. And this is true in the world of signage, as well. Take, for example, banner signs. Banner Signs I...

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